Toyota creates bZ brand for battery EVs, shows concept in Shanghai

Toyota creates bZ brand for battery EVs, shows concept in Shanghai

A concept version of the first model in the series, the bZ4X, previews 15 BEVs from the company, including 7 bZs, to be introduced globally by 2025.
Toyota Motor Corp. is establishing a new series of battery electric vehicles (BEVs) called bZ (beyond Zero), and at Auto Shanghai 2021 it unveiled a concept version of the line called bZ4X. Under the theme of “introducing sustainable vehicles practically,” Toyota plans on establishing a full line-up of electrified vehicles to reduce CO2 emissions with the aim of having 70 electrified models (which include hybrids) by 2025.

The company says that its worldwide electrified vehicle sales in 2020 were 1.95 million units or about 23% of Toyota’s total sales, but nearly all of those were hybrids. In establishing a full line-up of electrified vehicles, Toyota will introduce 15 BEVs, including seven new Toyota bZ BEV models by 2025. The first of the BEVs to realize “mobility for all” is the Toyota C+pod, a small-capacity, short-distance, ultra-compact model focused on battery reuse and recycling launched in December 2020.

In contrast, the new bZ series of BEVs takes on a “human-centered” approach aimed at widespread use in regions such as China, the U.S., and Europe, where there is significant demand for BEVs, and where there is a large supply of renewable electricity. The bZ series models will be built on new BEV dedicated platforms that feature a practical cruising range for customer peace of mind and open interiors and uniquely designed exteriors that take advantage of BEV packaging possibilities
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