Stellantis joins electrification race

Stellantis joins electrification race

The company plans to invest more than €30 billion through 2025 in electrification and software, with all 14 brands committing to fully electrified solutions using four flexible BEV-by-design platforms, a scalable family of three electric drive modules, and standardized battery packs.
After being a laggard even among traditional automakers, Stellantis N.V. trotted out its top executives to presented at EV Day 2021 an electrification strategy that is intended to deliver class-leading vehicles for its 14 auto brands. They include Abarth, Alfa Romeo, Chrysler, Citroën, Dodge, DS Automobiles, Fiat, Jeep, Lancia, Maserati, Opel/Vauxhall, Peugeot, Ram, and Commercial Vehicles.

The company promises to leverage in-house expertise and partnerships to deliver advanced technology at affordable prices. The strategy will allow the company to target sustainable, double-digit adjusted operating income margins in the mid-term.

The €30 billion-plus investment plan is meant to offer customers “iconic vehicles that have the performance, capability, style, comfort and electric range that fit seamlessly into their daily lives,” said Carlos Tavares, Chief Executive Officer, Stellantis.

Stellantis is targeting sustainable, double-digit adjusted operating income margins in the mid-term (by around 2026) while providing global electrified mobility — a tall order. The company plans to invest more than €30 billion through 2025 in electrification and software development, including equity investments made in joint ventures to fund the activities.

It is also aiming to be the global leader
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